Tuesday, February 16, 2010

New report: Social Media and Young Adults

The Pew Internet and American Life Project recently released a new report titled, Social Media and Young Adults. The study surveyed and young adults (in this case, those aged 18 to 29 years, nd which they refer to as the "Millennial Generation") about their social media use (e.g., Twitter, Facebook, MySpace, etc. as well as their use of mobile wireless internet access using phones or computers). The resulting data are compared to the results of two earlier surveys: one that surveyed 800 teenagers(respondents aged 12 to 17 years) social media uses and conducted in the second half of 2009; and a survey of 2,253 adults 18 years and older years and their social media uses also conducted in the second half of 2009. Earlier surveys for each of these groups is also used for comparative purposes to show changes in uses over time.

The findings point to a number of really interesting trends, including for example:
The report is an interesting read to be sure!

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